STEPPS – practical marketing and management solutions for your dental practice

stepps Practice marketing

With STEPPS we offer comprehensive and at the same time practical programs for marketing and managing your dental practice or your dental laboratory. The program includes essential components for business success such as "Establishing a profile", "Finding and keeping patients" and "Networking with partners ", and is based on proven methods that have been successfully applied in practice. It includes practical assistance and is specifically designed for success-oriented dental practices and clinics.

A team of dental marketing and sales professionals from DENTSPLY Implants supports you with targeted consultations, marketing services, and continuing education courses specially designed for your dental practice or clinic. Simple and comprehensive checklists help you to implement advice quickly and easily. With STEPPS direct you have a web-based system that can be easily managed from your desk. You have access to professional marketing material, which only requires personalization with your business data and specific requirements. And if you need to develop completely new marketing initiatives from the ground up to be able implement your own customized strategy, STEPPS also offers continuing assistance and special packages.

stepps workshopThe STEPPS development program is designed exclusively for customers of DENTSPLY Implants. We look forward to supporting you with STEPPS – step by step to your future success.

Learn more about STEPPS and dental practice marketing
Further up-to-date information about STEPPS you will find under:

Image, Patients, Partners – the three decisive criteria for greater professional success

stepps“It’s not that the big fish eat the small fish, but that the quick ones eat the slow ones”, is the way a famous sales trainer and book author describes how companies succeed. We want to support you in reaching your goals in marketing more quickly, so that your business is better positioned for the future. We can be your sounding board, working with you, one-to-one, to find the right path. In doing so, we concentrate on the themes that are decisive for success, such as shaping your image, and growing and developing your patient base, as well as your partner base. In addition to your professional skills, these three key themes are among the most important factors in making your business even more successful and sustainable over the long term.

1. Shaping your image
Using tested methods and a structured approach, we carefully examine every facet of your image. This is followed by recommendations and the implementation of identity- and image-building measures that allow your business to emerge more clearly. Your patients, your partners and the public should know who you are and what is special about your business.

2. Gaining patients – retaining patients
Invest in gaining and retaining patients with active communications measures. This brings you into the conversation, creates transparency, gets the word out, and also contributes to making your business more ready for what the future may bring. Information creates trust: and in patient relationships, trust is everything. As part of the STEPPS program, we have pre-designed, yet at the same time individually tailored measures that are for you to use. Alternatively, you have the option to build a successful patient communications strategy tailored precisely to your needs and offerings. 

3. Establishing a partner network
Implantologists, referrers and dental laboratories work for the same patients. With a professional partner network, you create a common basis that benefits all those who share in it. Thus, a referrer will profit from implantology know-how, the dental lab gains by working closely with the implantologist and the referrer, because improved coordination is possible. The implantology practice profits from patient referrals. And patients themselves are the biggest winners, through the bundling of competencies and improved treatment quality.
Take advantage of this synergy effect and actively seek out your partners. The STEPPS program offers you many approaches for building and growing partnerships: whether it’s referrer communication, training- and informational-events or the building of a network. With this program both you and your partners will profit from a good relationship built on trust.

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